Viral marketing strategies for your business
Written by Nathan Thomas on January 30, 2006
Viral marketing refers to any strategy that encourages people to pass on a marketing message to others, creating the potential for growth in the message's exposure and influence. There are examples of viral marketing all over the web. If you have a Hotmail e-mail account, you unwittingly infect the recipient with the footer message included in each e-mail. Hallmark.com offers free e-cards for you to send to a friend, who will have to watch a short advertisement for Hallmark before reading your message. Read more...