In celebration of the New Year — a completely new XSites version

Written by on December 2, 2004

Our Agent XSites were introduced to the real estate market a little over a year ago. In that short time, they've become known as the most intuitive solution available. While other providers continued to clunk along with clumsy interfaces and poor flexibility, we introduced a sophisticated website that even the least computer savvy agents can build, manage and use every day in their businesses.

Now we're ramping up to release an entirely new and improved version just in time for the New Year. Included in the new version – which is free to all Agent XSite owners – are the tools that will help you work more efficiently and gain new business. While many websites are nothing more than online postcards, the new XSites are websites that "actually do something." In addition to releasing an entirely new interface, we're also releasing time-saving features to set you even further apart from competitors. Here's what's coming in our new release:

Your office. Everything you do on your XSite will start with your new "My Office" page that gives you quick access to all the integrated tools of your XSite like your contact manager, scheduling tools and your new, improved wizard. We revamped your wizard to make it even easier to personalize, customize, and add new content to your XSite. You can "search and replace" words and phrases, produce custom Flash presentations and create your own information pages tailored to the neighborhoods and cities you cover.

Mobile tools. From any wireless Internet-enabled device, such as a PDA or most new cell phones, you'll be able to read all of your e-mail, write and send messages in "real time" as though you were at your desktop, view and edit your schedule, manage listings, and get instant notification as new leads are captured on your XSite. You'll never miss an opportunity just because you're on the road.

Client log in. Say, for instance, you want to share data or files (such as open house feedback, or applications) with a client, but you don't want it to be public. Now, you can create new password-protected pages that require a client to log in to view them. This feature is the first step towards a whole series of tools we're developing to help you manage every transaction better.

E-prospect flyers. Take advantage of the library of professionally written content we provide you without having a ton of pages overwhelming your website. After completing a lead generation form, prospects scroll through a list of 60+ reports, like "Applying for a Loan" and "Curb Appeal Checklist." When a prospect checks a report they want, XSites automatically e-mails it to them. You get a qualified lead and your visitor gets helpful information about buying, selling and/or owning real estate.

Your marketing and contact management launch pad. Daily targeted marketing is essential in building relationships with new prospects and strengthening ties with existing clients.
XSellerate, our new client relationship management and marketing solution, combines professional print and e-mail marketing with web-based client communication tools – and it's designed to work in tandem with your XSite. With this new release, leads are automatically added to your contact manager from your XSite and are ready to start receiving a drip marketing campaign from you. Using XSellerate you can assign contacts to multiple groups based on the lead generation form they submitted, such as "buyer," "luxury homes," etc. and they will automatically begins receiving marketing messages from you.

Precise leads. With this new release, you can now specify which contact category any particular lead generation form will be assigned to. For example, if you do a lot of business in the luxury home market, you can assign the leads generated from your luxury home listings and information pages to be sent to your own custom "Luxury Home Buyers" contact category. And if you use XSellerate, you can designate drip e-mail campaigns to your individual categories for precise, targeted marketing.

Users forum. You'll also have access to the XSites' Users Forum where you can "chat" with other XSite users, ask questions and get tips and advice topics like search engine optimization and website marketing.

We'll roll out our new XSites version over the next several days. Shortly after, we'll follow up with yet another release focusing on a whole new set of lead generation tools. This will be the third major upgrade we've released this year; all of which our subscribers have gotten free. Each and every one of our competitors would charge their customers for a new version with new tools. We don't, and never will.

Our new engine release allows us to finish this year strong and start off the new one off with a bang. We hope you enjoy our celebration, along with all the goodies that will come with it.