How to beat the refi drop with marketing
We hear it at seminars and on the phones: “My refi work is slow, but my biggest competitor is still busy.”
Posts tagged with Marketing
Forbes.com lists a la mode as an “industry-transforming company”
Forbes.com contributor Ilya Pozin selected a la mode as a standout company in yesterday's Entreprenerus section of the website.
Follow up with every lead – automatically
When a visitor fills out a lead capture form on your website, they're added to a customized e-mail ad campaign focused on the services they're looking for. See how in the three minute video above.
Turn your site visitors into leads
Using lead capture forms is an easy way to turn your website visitors into future clients. See how you can add these forms to your site in the one minute video below.
Making sure your website gets listed in Google
XSites makes it incredibly easy to optimize your web pages for search engines like Google. See how in two minute video below.
Custom webpage for your niche market
Showcase your expertise by creating webpages geared toward non-lender, full-fee work from homeowners, attorneys, agents, and CPAs. See how in the two minute video above.
Five appraiser marketing myths busted!
What's holding you back from marketing your business? Proactive marketing is proven to bring in high-fee, non-lender orders. We know you're busy and marketing may be the last thing on your radar, so that's why we put together the top concerns we hear and busted them below.
Building contacts list: How Pearson & Associates did it
In August of 2012, we interviewed Anne Sullivan with Pearson & Associates about how she uses XSellerate to get a new appraisal order at least every day. Read that story here.
The Importance of Being Specific (Part 2)
Every part of your marketing needs to be specific. You pick a specific goal, you pick an audience, a pain point, and a message, etc. Don’t forget to also separate your marketing lists, either. In XSite, these are called “groups.” The XSite comes with several built-in groups, but I recommend that you get in and […]
The Privacy Barrier
When a user is browsing the internet, a certain level of anonymity is expected. People value their privacy. Also, they're usually in "search" mode, which from a psychological standpoint is a one-way type of communication – this is usually why pop-up chats and surveys are so annoying to internet users. They usually break your train […]