XSites’ new Listings Publisher maximizes your listings exposure
Written by a la mode on January 30, 2006
This week we're releasing a new feature, Listings Publisher, on your real estate XSite websites that will allow your listings to get more exposure than they you ever could using just an MLS.
Listings Publisher works much like an RSS feed. You may have heard the phrase "RSS feed" tossed around on blogs and online news sites. RSS is a method of distributing (or feeding) website content to other sites to use. In other words, it's a way to syndicate content so you reach a wider audience.
We thought that RSS technology would work well with our Agent XSites customers' property listings. As you know, today's sellers are looking for agents with an extended marketing presence who can advertise their listings in multiple places on the Internet. With Listings Publisher, you'll have the ability to "feed" or push your listings to thousands of potential buyers who may never have seen them otherwise – absolutely free and with no additional work.
Listings Publisher options are available when creating or editing a listing. By clicking "Publish on Oodle," your listings will be featured on Oodle.com, one of the most popular search engines for local classifieds. We'll eventually add more search sites including Trulia.com, Craigslist.com, Google.com and Yahoo.com.
"Listings Publisher was designed to give you leverage in your listings presentations. You'll be able to tell sellers that by listing their property with you, their property will automatically be pushed to thousands of prospects via multiple avenues including the XSites Network, your MLS, and now, Oodle.com," says Rusty Lindquist, our Vice President of Agent Products. "Not only does it give your customers' listings maximum exposure without any additional work on their part, it also shows them that you have the high tech marketing package their property deserves."
As always, feel free to e-mail info@alamode.com with questions or call us on the tech lines at 1-800-211-4514 any time, day or night.