The most overlooked membership benefitXSellerate

You know your membership entitles you to stellar support, instant updates, data, and a lot more. But did you know that our Silver, Gold, and Platinum memberships also include 90 days of XSellerate usage? It's one of the most overlooked inclusions, but it's extremely important.

We give this away because we want appraisers to be successful and build ther business without relying so heavily on the ups and downs of the typical mortgage market. And 90 days with our proactive marketing system is enough time for you to give your business a good injection of exposure to potential non-lender clients looking for appraisers. It also gives you enough time to send our pre-written past due notices to any slow paying clients you may be wrestling. Really, though, the non-lender aspect is the most important.

In fact, here's why we we're talking about XSellerate so much right now…

You know that appraisal orders are cyclical with busy and slow times. And if you've relied heavily on refi work, business has slowed dramatically. But, there doesn't have to be peaks and valleys. Appraisers who started using XSellerate (our proactive marketing system) months ago are now busy with attorney work. In fact, click here for just one story from an appraisal firm that proves it works.

Anne's story is so relevant today because appraisers have a tendency to think that marketing is too time-consuming or difficult, but it's not when you're using our tools. Since XSellerate is proactive, it sends marketing to many different types of potential clients throughout the year. This way, you stay busy even during the "slow" times — that's counter-cyclical.

So, if you didn't market yourself during the busy times, that's OK. XSellerate will help you launch campaigns in minutes with over 300 print and e-mail ads targeted to attorneys, homeowners, agents, etc. And it's nice because you don't have to write from scratch or hire an expensive designer.

This is how easy it is:

1. Upload your contacts
2. Pick from professional, ready-made e-mail and print campaigns for agents, attorneys, homeowners, etc.
3. Schedule when they go out (by date or every 15 days, 30 days, etc.)

There's no reason not to take advantage of your free XSellerate time. Simply look for your membership renewal confirmation e-mail. It will give you all of the login information.

From there, use it to send as many campaigns as you can for the next three months. When you put XSellerate to work, it's safe to assume you'll get more orders. It's worth your time.

Or, even if you're not interested in non-lender work (but who isn't?), put XSellerate to work to collect from your past due clients. The e-mails and letters are written very professionally and will save you from the uncomfortable calls that you'd rather avoid. You can even set XSellerate to automatically kick out the notices when a client goes past their due date so you don't have to lift a finger.