Capturing quality leads with local search engine services

Web marketing features like Yahoo!® Local and Google™ Local enable search engine users to find relevant local information with neighborhood business listings, maps, directions and web pages. Why should you list your business on one (or both) of these sites? You'll make it easy for clients and new customers to find your business, you have full control over your listing and, best of all, it's free.

Both Google Local and the Yahoo! Local Listings program collect business information from their own indexes of Websites, Yellow Pages directories, and other sources to populate search results. However, the best way to get an accurate listing is to submit your own listing to the directories.

It takes three to five business days for your listing to appear in Yahoo! Local. After submitting your information to Google Local, you'll receive a letter to your business address within two weeks containing a unique PIN number and activation instructions for your listing. Your listing will then display on Google Local four to six weeks after it's submitted.

Need help setting up your business listing? No problem. We've created a tutorial for setting up your listing on Google Local and Yahoo! Local in our Web Marketing Strategies section of our website, which you can access here. If you have XSellerate automated marketing, the tutorial is also located in the Marketing Aids section under Tools.