Follow up with every lead – automatically
Written by Marketing on August 13, 2013
When a visitor fills out a lead capture form on your website, they're added to a customized e-mail ad campaign focused on the services they're looking for. See how in the three minute video above.
Real life example: With rising interest rates, lender orders could slow down. You want to generate more high-fee non-lender work. You have a website, but don't really know much about marketing, or don't have time to market yourself to multiple groups at the same time, like homeowners, attorneys, and CPAs.
Instead, generate and market to new leads with an Enterprise XSite, integrated with XSellerate. You can customize one (or several) of your XSite's webpages to appeal to non-lender markets and add lead capture forms (e.g., "Want to remove PMI?" or "Looking to challenge your taxes?") to get their contact information. From there, XSellerate automatically sends marketing messages based on the form they filled out. When new visitors fill out the lead capture form, they're instantly added to your campaign's contact list.