Many appraisers put off starting their marketing efforts because they don't know where to get contacts. Instead, start by marketing yourself to the contacts you already have. It's likely you're sitting on a treasure trove of previous names and e-mail addresses in your Outlook or other e-mail program.
Use XSites Desktop to import your Outlook contacts automatically in as little as three clicks. This pushes the contact information from everyone you've ever talked to via e-mail up to your XSite where you can create easy marketing campaigns in XSellerate, like a year-long "Holidays" campaign. You can even schedule XSites Desktop to keep your XSite updated with new contacts every week or every month. One additional thing we recommend is to create a custom contact group for your Outlook contacts, so they're easy to find. Click here to watch last week's tech tip to see how that's done.
If you have an Enterprise XSite, download your copy of XSites Desktop today to import your own contacts from Outlook so you can jump-start your marketing. You can find it at XSitesDesktop.com. Click here to download it. If you don't have an Enterprise XSite, yet, click here to get started now.
Bonus tip: If you use an e-mail program other than Outlook, you can usually export your contacts from that program into a single file, and import that file into your XSite. Click here for those instructions.
