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Pinellas Realtor Organization Capitalizes on a la mode’s Agent XSites

ST. PETERSBURG, FLA. — The Pinellas REALTOR® Organization (PRO) has chosen to couple a la mode's innovative Agent XSites websites along with its own internally-developed PRO/IDX tool and offer this unique bundle to its REALTOR® members.

This allows members of the organization to launch a full-featured website in five languages, along with an integrated IDX property listing tool, in a matter of minutes. PRO staff further assists REALTOR® members by pre-configuring the agent's XSite with the IDX link, plus adding a few other custom touches. REALTORS® get a Flash driven, content rich website, ready for business.

Websites are rapidly becoming must-have tools for real estate agents. Many agents find that the cost of a site ranks right up there with REALTOR® Association dues in the "must pay" category. Now in Pinellas County, Florida, just west of Tampa Bay, REALTORS® can go to a single source for both.

PRO has positioned itself to be an asset to the profession it serves, by creating a powerful REALTOR® association that delivers programs, products and services that empower its membership. By reselling, augmenting and supporting a la mode's Agent XSites for its REALTOR® members, PRO demonstrates its commitment to provide technology that modern REALTORS® need to reach potential leads and gain listings.

As a member of a la mode's Reseller Network, PRO benefits financially as well, helping to support its other functions. "We are very excited about bringing this new product to our members," Ann Guiberson, president & CEO of PRO, said. "The relationship with a la mode provides us an opportunity to deliver quality products and services at an affordable price."

To help REALTOR® members get the most from their investment, PRO has invited a la mode to present its "Web Marketing Strategies" seminar to local members. This informative, four-hour session is designed to help agents drive buyers and sellers to their website while capturing targeted leads, with special focus given to building sites that rank high in online search engine results.

"Our relationship with PRO allows us to provide a unique value proposition to Pinellas area REALTORS®," commented a la mode's Director of Channel Networks, Allen Biehl. "Agents who are a little spooked by the whole on-line experience have a local resource to ease them into it. Meanwhile, top producers can consolidate their expenses in one location."

a la mode's Agent XSites help agents reach buyers and sellers with the animation and sophisticated image of a custom site and the ease of use of a template site. Thousands of agents have already discovered how easy XSites are to set up, customize, and do business with. Agent XSites' new multilingual feature provides all 60-plus pages of site content in five different languages, translated "by hand," and not by an inaccurate computer translation engine.

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About a la mode

Founded in 1985, a la mode develops desktop tools, mobile tools, web sites for real estate professionals, mortgage brokers, and appraisers. a la mode's flagship product, WinTOTAL form-filling software for appraisers leads the residential appraisal industry. a la mode's Mercury Network, a vendor management platform for lenders, provides the most experienced local appraisers in an HVCC-compliant, easy-to-use loan ordering and management application. a la mode's mission-critical products are used by hundreds of thousands of appraisers, agents, inspectors, and lending professionals to complete the nation's real estate transactions. The company's state-of-the-art offices are located in Salt Lake City, Oklahoma City, and Washington, DC. To learn more, visit www.alamode.com.